In celebration of World Public Relations Day, a specialized panel titled “Digital Public Relations: Challenges and Opportunities” will be held on Friday, July 12, 2024, at the office of the East Azerbaijan Public Relations Association.

Ebrahim Molaei, President of the East Azerbaijan Public Relations Association, highlighted the significance of this panel, stating: “This event aims to explore the latest developments in the field of digital public relations and identify the challenges and opportunities within this domain. Public relations play a crucial role in effective communication between organizations and their audiences, and recent digital transformations have made this role even more complex and multi-dimensional.”

He added, “At this panel, Hamid Sabri, a senior PR expert from the province and author of the Encyclopedia of Public Relations in Iran, Mina Nazari, a supervisor at the World Communication Forum Association (WCFA), and Amir Karimzadeh Sharifi, Director of the Coordination Council of Public Relations for Executive Bodies of East Azerbaijan, along with the members of the Policy Council of the East Azerbaijan Public Relations Association, will be present.”

Molaei noted: “This panel offers an excellent opportunity for exchanging ideas and sharing experiences among experts and professionals in the field, and we hope to provide effective solutions for addressing digital transformations.”